Task Force Fieldwork Research Report, December 2013

The Fieldwork Research Report contains research findings and data from the studies and activities conducted over the period of September through November 2013. The Report also includes background information on various market and experience development opportunities; summarizes research, interviews and workshops (confidentiality protected), draft SWOTs, and discussion points in regard to target audiences and key strategy elements.

The contents include:

  1. 1. Face to Face Interviews
  2. 2. Stakeholder Workshops
  3. 4. Online Community Survey
  4. 5. Task Force
  5. 6. Appendices:
    1. Wilsonville Internet Marketing Analysis: Internet Inventory & Task Force Considerations Part 1
    2. The Changing Role of DMOs in the Digital Age
    3. Positioning Portland for Rain, Hail or Shine
    4. Oregon Travel Impacts: 1991 to 2012 - Dean Runyan Associates
    5. Oregon Bicycle Travel Study
    6. Cities Scoring Big with Sports Marketing Initiatives
    7. NASC Report on the Sports Travel Industry
    8. Equestrian/Equine Tourism
    9. Arts and Culture Relationship to Community Character & Sense of Place
    10. Public Submissions
    11. Resources and Publications
    12. Wilsonville Parks Survey 2013
    13. 2013 DMO Organizational & Financial Profile Study